Zero to Three
Design for Impact
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Zero to Three works to ensure all babies and toddlers have a strong start in life. Their annual report, the State of Babies Yearbook frames rigorous research, unbiased analyses, and clear communications to influence decision-makers positioned to improve public policies and interventions in support of children and families. Learn more at thinkbabies.org.
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Design of Zero to Three’s print Yearbook report needs to convey the report’s findings in a clear, engaging presentation that complements the report’s online presentation. For the second year in a row, Forum One developed a brand-aligned design that was both easy to read and inviting, creating a useful tool for Zero to Three’s advocacy at any stage.
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By working closely with the organization, Forum One understood the goals and audience of the report, and designed approachable graphics, data tables, and visuals to lead readers through the 157-page report with clarity and focus.
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To complement the yearbook’s interactive web platform, where users can filter and dig through national and state data, Forum One worked with the Zero to Three team to design a downloadable PDF version for audiences to hone in on key findings, takeaways, and messaging.